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It was back in 1986 that Hogan took its first steps towards a seemingly impossible future, by breaking the mould between formal and informal. Before this point, a luxury sneaker was unheard of: Hogan Traditional, the brand’s first model.
The Hogan Traditional - a cricket world-inspired, genderless model which boasts a white canvas-accentuating honey-coloured sole and a discreet, unconventional elegance, has established itself as a timeless icon. A 36-year-old “new classic” that the brand has chosen to commemorate as part of its special Hogan-3R project with the new Hogan Untraditional.
The Hogan-3R project stemmed from a love for the earth and all its inhabitants, and perfectly epitomises the eponymous “Three Rs”: Recycle, Reuse and Reduce. A collection made from low environmental-impact materials to procure unique, high-quality, valuable and timeless objects... just like the Hogan Untraditional.
